The PR Behind Angel Investing with Trace Cohen [Ep 27]
Description
In this episode, Colin interviews Trace Cohen, a serial entrepreneur with 15 years of experience. He founded Brandyourself during college, launched more startups after graduation, and has invested in 60+ startups. He's a senior manager at American Express in the SE&D team, enhancing digital product experiences. Formerly Managing Director at New York Venture Partners, he managed 50+ early-stage investments, sourced founders, and oversees 50+ current investments. He leads the Active Investors Community, connecting global investors. Trace co-founded Launch.it, a self-publishing platform, and was an SVP at iFluencePR.
Where to Listen and Watch:
Apple -
Spotify -
YouTube -
Segments:
0:00 - Intro
4:47 - Trace’s journey in angel investing
11:18 - How does Trace coach founders about press releases when it comes to funding?
14:37 - What was Trace’s first angel check?
22:24 - Trace’s thoughts on investing with family
27:01 -Trending Twitter Thread 1 - What does the future of angel investing look like?
32:01 -Trending Twitter Thread 2 - Is a Calendly link a turn off to possible investors?
Links to Additional Info:
Trace Cohen
LinkedIn - https://www.linkedin.com/in/tracecohen/
Twitter - https://twitter.com/Trace_Cohen
Gale Wilkinson Tweet -
https://twitter.com/galeforceVC/status/1689329620137439232
Colin Gardner Tweet -
https://twitter.com/ColinGardiner/status/1692222943303241985
Other Ways to connect with Wannabe Angels
Substack -
YouTube - https://www.youtube.com/channel/UCTd0VpLRUqEfQ5mk431z2Lg
Tik Tok - https://www.tiktok.com/@wannabeangels
Instagram - https://www.instagram.com/wannabeangels/
Twitter - https://twitter.com/wannabe_Angels
Linkedin - https://www.linkedin.com/company/wannabe-angels/
About Colin: Colin Gardiner has spent over a decade building startups focusing on online marketplaces. Most recently, he worked for Outdoorsy as Chief Revenue Officer. He advises marketplace/platform startups on growth, analytics, monetization, fundraising, and strategy. He also runs the rapidly growing syndicate Yonder Ventures, which invests in marketplaces and platforms and the SaaS, Fintech, Insurtech, and the technology enabling them.
Colin LinkedIn - https://www.linkedin.com/in/colingardiner/
Colin Twitter - https://twitter.com/ColinGardiner
About Harry: Harry Campbell runs The Rideshare Guy, a popular community for drivers and gig workers. He’s an active angel investor having invested over $500k of personal funds in 30+ companies and funds over the past few years, still trying to figure it all out though! Harry also has a $500k mini-fund that invests in early stage mobility, logistics, marketplaces and his network.
Interested in learning about some of the companies Harry is angel investing in and read his deal memos, for FREE - just fill out this form - https://forms.gle/eYwtDE7p9K2bepnF8\
Harry LinkedIn - https://www.linkedin.com/in/harrygcampbell/
Harry Twitter - https://twitter.com/TheRideshareGuy
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit wannabeangels.com

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